Are you in desperate need of an event management system but dreading the idea of pitching it to senior leadership? You’re not alone — and we can help.
Many event managers, operations managers, and programmers are too busy to build a strong business case for the next budget cycle. Yet this business case can be the key to securing approval. As a result, it’s worth investing a little time to prepare.
Below are three ways to empower your team and strengthen your internal pitch.
1. Bring More People Into the Conversation
If you’re struggling with your current setup — or tired of juggling spreadsheets and Google Forms — others in your organization likely feel the same. Moreover, by inviting colleagues into the discussion, you uncover inefficiencies you may not have noticed.
Involving several departments has other benefits too. In many cases, their support can help spread the cost of the system across multiple budgets. This is common in larger museums, performing arts centers, and publicly funded venues.
With more people involved in demos, you gain a shared push for approval. Consequently, decisions move faster because senior leaders are already informed through earlier conversations sparked by the process.
2. Build a Strong Business Case Proposal
A clear business case helps you show the value Artifax can deliver. Additionally, outlining current challenges gives senior managers, board members, and C-suite colleagues the context they need.
A strong business case should include:
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your expected return on investment
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current risks and how to mitigate them
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new opportunities and revenue paths
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an outline of the implementation process
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a financial analysis
We know this takes time — and you may not have all the information you need. However, that’s exactly why we created our Business Case Template. It covers all key elements of an internal pitch. It is detailed, easy to use, and shaped by industry expertise. In addition, it can be adapted to your organization, and we are happy to help you refine it.
3. Use the Artifax Sales Team
Our sales team does more than explain the value of Artifax. In fact, we help you communicate that value internally. We will give you the time and support you need to prepare a strong case for your senior team. As a result, you will feel more confident addressing questions and making your proposal stand out.
With many years of experience in the arts and cultural sector, we have helped thousands of venues secure the systems they rely on today. Furthermore, we are happy to provide references, answer your colleagues’ questions, and help shape your internal proposal.
Don’t Let the Workload Hold You Back
The process of buying a system shouldn’t be the reason you spend another year running your venue through spreadsheets. Instead, reach out for a demo, and let’s get started.